E-HAWK Blog

Fight registration fraud and high risk transactions.

We just added advanced device fingerprinting as part of our Online Vetting Platform and API. This gives clients enhanced levels of protection against fraudulent activities, registrations, and account hijacking.

The fingerprint is linked to risk level analysis of user data including IP, email address, phone, location information, domain, activity and frequency monitoring, geo-location analysis, and community data throughout our network of clients.

We are seeing a lot of bad actors jump between services using similar data patterns. The device fingerprinting automatically marks these users as very high risk and keeps them out of systems permanently.

The unique device fingerprint is connected to the Risk Score value. If the fingerprint has a positive average, the risk level is reduced. If the fingerprint has a negative average, the risk level is elevated and customers can quickly take the necessary action.

Adding the fingerprinting technology to any web form is a simple JavaScript include. The fingerprint does not run any plugins on the client device, and is totally transparent to the end user experience. No personal identifiable information is associated with a device or fingerprint.

To download and use the fingerprinting in your vets, visit our API support page.

January 28th, 2014

Posted In: Vetting-API

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captcha_trash

I am not a fan of Captchas. I have often lost out on great tickets from Ticketmaster.com, because by the time I figured out what the Captcha was, the tickets were gone. Captchas can keep out bots, but they can also negatively impact good customers. Is there a better way?

We think so. Our vetting solution also catches bots… and a lot more. The service runs over 200 tests looking for risky data and bad behavior. Unlike using a Captcha, vetting is totally transparent to the user. Prospects filling out your forms don’t have to type crazy words or try to figure out a complicated phrase. 

And vetting provides real-time intelligence that empowers your business to make decisions based upon risk levels of user sign-up data including IP, phone, email, address, domain, geo-location, device, and more. Our service helps identify spammers, phishers, bots, and high risk data during the sign-up process.

How Does E-HAWK Vetting Work?

  1. When a user clicks the submit button on your sign-up form, vet them using the Sign-up Form Connector or with direct API calls.
  2. Our vetting engine analyzes the data by running tests on IP, email, phone, location, domain, activity, geolocation, device and community for possible risks, and returns a Risk Score and Risk Type.
  3. Based on risk levels, Take Action including:
    •  Set account access limits
    •  Enable or disable features
    •  Tag in CRM, assign for follow-up
    •  Respond with customized content
Try vetting for free. Enhance your business intelligence on user registrations while improving customer experience by removing the Captcha.

January 13th, 2014

Posted In: Vetting-API

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So what is the E-HAWK Risk Score?

Each time you vet some data we give it a risk score. Every vet starts at zero. When our risk engine discovers good things, such as a clean IP, the vet gets a few positive points. When bad things are identified such as a fake domain, negative points are scored. Most vets have some risk, but Risk Scores of -50 and below should be of concern and raise red flags.

As a guideline, our risk types are:

Type Risk Score
Lowest Risk 10+ or higher
Low Risk 0 to 9+
Some Risk -1 to -15
Medium Risk -16 to -30
High Risk -31 to -70
Very High Risk -71 to -100

The Vetting API has nine main areas of testing: IP, email, phone, location, domain, activity, Geo-location, device, and community.

Each area runs many sub-tests as well as cross analysis between linked data (for example the IP and the location). When the vetting analysis and test are complete, the API returns a Risk Score as well as scores for each area if desired. With this detail, your company can set threshold levels of risk tolerance for overall score as well as specific areas of interest.

January 2nd, 2014

Posted In: Vetting-API

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